May 13, 2011

Whoops – caught bad mouthing the opposition

You probably know by now that yesterday’s blogs and this morning’s papers were awash with the news that Burson Marsteller (BM) was commissioned by Facebook to push anti Google stories […]
July 1, 2011

PR Evaluation – still a challenge?

Earlier this month I spoke at the annual conference of Association for  Measurement and Evaluation of Communication (AMEC) in my role as President of the International Communications Consultancy Organisation (ICCO) […]
July 20, 2011

PR on the front Page

It is not often that the activities of PR consultants make the front page of a British national newspaper.  After all, our job is to promote […]
February 22, 2012

Do print this e-mail! Communicating for the future of the pulp and paper industry

Although the paper industry has made real strides in reshaping and building its reputation in recent years, it will have to significantly increase the impact of […]